Publishing with Purpose 



Affinity Press

Shireman forged partnerships between Mitsubishi and the Rainforest Action Network to help save the world’s forests. He drove an agreement between Greenpeace and Canada’s largest timber company to save old growth forest. He unified Coca-Cola and campus activists to work together to promote peace in the Sudan. He advocates technology to solve labor and human rights problems in the developing world. And he has written some of the world’s most effective and economical recycling laws, including California’s landmark beverage container recycling law, the nation’s most cost-effective “bottle bill.” The innovative laws, programs, and policies he has developed have cut pollution and waste and saved more than $5 billion for consumers and businesses.

In 1996, Shireman joined with Mitsubishi Electric America CEO Tachi Kiuchi and other Fortune 500 chief executives to form the Future 500. Future 500 drives profitable alliances between companies and their stakeholders – even one-time adversaries – to meet the challenges of climate, water, recycling, and factory labor.

Shireman is the author of many articles and books on business, environment, and the future. His writings have appeared in USA Today, Technology Review, Business Week, The Los Angeles Times, The San Jose Mercury News, and other newspapers, magazines, and journals. He is the author of The Innovation Agenda, co-author (with Erik Wohlgemuth and Danna Pfahl) of Engaging Outraged Stakeholders (Affinity Press), and co-author (with Tachi Kiuchi) of What We Learned in the Rainforest: Business Lessons from Nature (Berrett-Koehler).

Bill Shireman, author

Future 500 President and CEO Bill Shireman places himself between groups that love to hate each other: the world’s largest corporations, and its most impassioned advocacy groups. Called “a master social and environmental entrepreneur,” Shireman unites business and NGO leaders behind genuine common ground solutions to global warming, deforestation, resource depletion, political repression, and human rights violations.